Your front desk, extended to 24/7
Patients research dental and medical practices in the evening, when your phones are off. The questions are predictable: “Do you take my insurance?”, “Are you accepting new patients?”, “How much is a cleaning without insurance?”, “Is there parking?” An AI chatbot answers all of them instantly from your website, then helps the patient book.
What it answers
- Insurance plans accepted and self-pay prices
- New-patient availability, forms and what to bring
- Services and treatments you offer (descriptions, not advice)
- Hours, location, parking and accessibility
- Financing and payment options
- Emergency instructions and after-hours numbers
Do you take Delta Dental? I need a cleaning.
Yes, we're in-network with Delta Dental PPO. A cleaning and exam for new patients takes about an hour. You can book online here: brightside.example/book
My tooth also hurts a lot when I bite.
I'm sorry! I can't assess symptoms, but pain when biting should be checked soon. Please call us at (555) 010-3300 and mention it's urgent, so we can fit you in.
Built-in guardrails for healthcare
- No medical advice or diagnosis. Symptom questions get a polite redirect to call the practice or emergency services.
- No health information collected. Lead capture asks only for name and contact details, not symptoms or medical history.
- Emergencies first. Urgent keywords trigger your emergency instructions immediately.
HIPAA note: our standard chatbot is designed for general, non-clinical questions and avoids collecting protected health information. If you need to collect PHI through chat, talk to us first. That requires a BAA-covered setup and a review with your compliance advisor.
Dental & clinic chatbot FAQ
Can it book appointments in our practice software?
It links to your online booking (for example your practice-management system’s booking page, Zocdoc or NexHealth) or collects a request for your front desk to confirm.
Can it answer in Spanish?
Yes. It answers in 50+ languages automatically, which is especially helpful for practices serving bilingual communities.
Will it replace our receptionist?
No. It handles repetitive questions so your team can focus on patients in the office and calls that need a human.
Pricing
Simple pricing. No per-seat fees.
Pick a one-time setup or let us run it for you. Every plan includes setup by our team.
Bring your own AI key
Starter
A one-time setup for budget-minded owners. You pay your AI provider directly for usage.
$149one-time · no monthly fee from us
- Chatbot trained on up to 100 pages
- Brand colors, logo & welcome message
- Lead capture with email alerts
- 50+ languages, mobile-ready
- Install guide, or we install it
- Works with your Anthropic or OpenAI key
- 30 days of tuning support
Most popular · no API key
Managed
We host, run and improve your chatbot. AI usage is included, so there is nothing technical for you to manage.
$29/mo+ $49 one-time setup · cancel anytime
- Everything in Starter
- AI usage included: 1,000 conversations/mo
- Weekly website re-sync
- Leads to email, Slack or Google Sheets
- Human handoff: booking link, phone, WhatsApp
- Monthly conversation report
- Ongoing answer tuning
For busy sites & teams
Pro
More conversations, more sites and deeper integrations for clinics, agencies and online stores.
$99/mono setup fee · cancel anytime
- Everything in Managed
- 5,000 conversations/mo
- Up to 3 websites or brands
- Extra knowledge: PDFs, docs, product catalogs
- HubSpot, Zapier & webhook integrations
- Appointment booking flow
- Monthly strategy call
Secure checkout by Stripe · Live in about 24 hours · Prices in USD
Not sure yet? Get a free demo chatbot trained on your website
